D&D | Email Deliverability Best Practices with Megan McCulley
Mon, Dec 07
|https://bit.ly/dial-in-12-07-20
Email is a crucial part of every business, whether it be for marketing, communication or part of the sales pipeline. In this Office Hours, you'll learn about the basic structure and set up of an email program and the best practices for email deliverability.
Time & Location
Dec 07, 2020, 3:00 PM – 3:45 PM EST
https://bit.ly/dial-in-12-07-20
Guests
About the event
Relevant for everyone who is connecting through email, this Office Hours will cover:
- Proper Domain Authentication
- IP Addresses and the difference between shared or dedicated IP addresses
- Sending strategy and deliverability monitoring
- Common issues and fixes for a good mail program reputation
This Office Hours is hosted by Megan McCulley, the owner of Mixed Media Consulting who has nearly 8 years of experience in the email industry. She has worked on every aspect, from building basic HTML templates to negotiating contracts with Email Service Providers (ESP) for C-level executives. She has worked with 40+ ESPs across multiple systems, and has a deep understanding of email programs on both the client and technical side.