How Adriana Torosian Is Helping Women Connect the Dots in Their Health

Adriana Torosian’s company began with a health crisis no one could explain.

After a sudden onset of symptoms that doctors struggled to diagnose, Adriana found herself searching for answers inside a system that wasn’t built to connect the dots. She started tracking her own health data, slowly building a clearer picture of how her hormones, menstrual cycle, symptoms, habits, and overall wellbeing were intertwined. That process changed everything.

With better information on her side, Adriana approached each health decision with more clarity and confidence. Before long, she realized the workaround she had built for herself couldn’t stay private. It needed to become a tool for other women navigating the same frustrating search for answers.

That realization became Ourself, a women’s health tracking app and AI companion that helps users bring their cycles, symptoms, hormones, conditions, and habits into one place so they can spot patterns, uncover insights, and receive personalized programs and action steps to support their health. For Adriana, building Ourself is about more than improving health outcomes. It is also a way to live out a fundamental conviction: women should have a role in shaping the future of AI in health, especially when the technology is being built for something as personal as their own bodies.

Read on to learn how Adriana built Ourself from her own experience and for women everywhere.

What’s been the most unexpected part of your entrepreneurial journey?

When I founded Ourself, I had business experience, but I was surprised by the variety of new skill sets I had to build along the way—and by how greatly they were accelerated by the arrival of AI. As a small company, we're lucky that we can pivot and adopt new technologies every single day without the overhead that slows large organizations down. AI changed more than our products; it changed how we build them, accelerating our growth far faster than we expected. 

Now, the real challenge is educating potential users in how an AI health companion like Ourself’s Stella can help solve real problems and change their futures in meaningful ways. When we help them see Stella as their supercharged research assistant, their program director, their tracking assistant, and their health companion, we start to unlock the real power of the technology. Every day at Ourself, we work toward bringing it back to the user, solving real problems in their day, and drawing a new map for their future.

What are some of the most meaningful impacts your work has had so far?

It's a delight when a user tells us how a specific part of the product solved a real problem for them—and even more so when it's something we never would have thought of ourselves. It’s also meaningful to see people in places without a lot of resources solve a problem for themselves that once felt out of reach, making them feel less alone in their journey. Technology is only meaningful when it is used in a product that makes a real difference in someone's day. Those moments remind us why we do this.

Did you always know that you wanted to be an entrepreneur?

Across every job I’ve had, I’ve gravitated toward building something new, and the thrill of creating from nothing remains one of my favorite parts of the work. I trace a lot of that back to watching my dad build a business while also running a full-time radio show on the side, which really meant having two jobs all the time. 

The radio show had a particular impact on me. It was always live and featured guests from every walk of life, but it worked because my dad poured an enormous amount of preparation into each one. Those shows weren't successful by surprise—they were the product of hours of preparation and creation, and watching that was one of the best educations I could have asked for in learning what scrappiness and dedication really mean. 

Ultimately, entrepreneurship is a constant process of creation. It’s the best job you can have.

What would you tell your younger self if you were to start your entrepreneurial journey all over again?

This journey is less about big, visible wins and more about how you handle the invisible, difficult moments. You will make decisions that go against what a lot of people think you should do—some will be right, some will draw real criticism. This is part of the job, not a sign you’re failing. Certain inflection points will feel lonelier than expected and making tough calls is not compatible with wanting to be universally liked. The work is mostly about showing up every single day. It’s rarely glamorous and it doesn’t pause for your personal life, which is exactly why you need to treat your mental health like core infrastructure rather than an afterthought. Most of all, build your support network and mental health team from the beginning. Survival in this job has far less to do with introductions and shiny new things than people think.

Describe the journey you’ve had in a few sentences. And would you do it all over again?

The journey has taken me places I never would have seen if I hadn’t become a founder, pushed me to develop new skill sets, and given me the chance to build something I’m proud of and know people truly need. I also think it’s critical for women to have a seat at the table to help craft AI-powered solutions that truly help people and to be held accountable for that. Whatever we build, I am proud that we have created something that helps women better manage their health every single day. I would do it all over again.